For many of our clients, Mailchimp is their go-to platform to drive engagement and sales to their Shopify eCommerce store so Mailchimp’s latest announcement that their automation features are now free to all users is great news.
Mailchimp’s automation feature allow you to:
- Follow up on purchases
- Send order notifications
- Recover abandoned carts
- Reward your best customers
- Suggest other products your customers will love
Check out Mailchimp’s blog post for the full details on automating your ecommerce marketing.