Services
We know Shopify deeply. We use that knowledge to create cleanly designed, intelligent websites that make our clients’ lives easier.
We aren't just developers; we are a part of your team—helping you launch, maintain, and optimize your e-commerce ecosystem with 12+ years of Shopify Partner expertise.
Agentic Commerce & AI Strategy
The "Renaissance" of Shopify is here. Is your data ready?
The Winter ’26 Edition has moved the point of sale from your website directly into AI conversations. We help NZ merchants bridge the gap between traditional storefronts and the new world of AI discovery.
- Agentic Storefront Readiness: We audit your Product Metafields and Metaobjects to ensure AI agents (ChatGPT, Gemini, Copilot) can accurately recommend your products.
- Knowledge Base Architecture: We build the "Brand Playbook" that feeds Shopify’s AI agents, ensuring your policies and brand voice are represented with 100% accuracy.
Be discoverable where your customers are. Move beyond the search bar and into the conversations where buying decisions are made.
Design & UX
Visual Excellence Met with Commercial Logic.
We understand that a visually appealing site is only successful if it converts. Our designers create custom designs that align with your brand image while catering specifically to your target audience's journey.
- Custom design: We build high-performance, custom designs from the ground up.
- User Experience (UX): We focus on friction-free navigation and an optimised user experience to ensure visitors stay longer and spend more.
"Elemental delivered the most stunning website... It is what I wanted and envisioned exactly." Sonya, smith&burton
Shopify Development & Migration
Scalable Code for High-Growth Brands.
Whether you are building from scratch or moving from a legacy platform, we ensure your store is optimized for speed, security, and long-term scalability.
- Platform Migration: Securely migrating customers, orders, and SEO value from legacy systems to Shopify.
- Custom App Development: When the App Store doesn't have the answer, we build bespoke solutions tailored to your unique business logic.
A site that is easy for your team to manage and robust enough to handle any traffic surge.
International Expansion
Take Your Brand to the World.
We help NZ businesses expand their footprint into global markets using Shopify’s core "Markets" features.
- Localization: Custom pricing, market-based payment gateways, and international domains.
- Global Logistics: We work closely with your 3PL and shipping partners to ensure a seamless international customer experience.
We partnered with smith&burton to launch a global brand experience, managing complex technical integrations with their 3PL and accounting suppliers to support their international journey.
Shopify System Integrations
Your Store as a Centralized Hub.
We connect your Shopify store to the tools that run your business, from ERPs and CRMs to accounting and marketing automation.
- Seamless Data Flow: Ensuring inventory, orders, and customer data sync perfectly with systems like Xero, Klaviyo, and Starshipit.
- Technical Problem Solving: We thrive on complex tasks. If it needs to talk to Shopify, we can make it happen.
Performance & Optimization
Driven by Data, Refined by Results.
A launch is just the beginning. We provide ongoing commercial support to ensure your site stays ahead of the competition.
- Conversion Rate Optimization (CRO): Using A/B testing and behavior analysis to turn more visitors into buyers.
- Performance Enhancement: Speed audits and code cleanup to maintain sub-2-second load times.
- Commercial Support: Ongoing maintenance and troubleshooting so you never have to worry about downtime.
Ready to lead the next era of commerce? Contact us now!

